THE ASSESSMENT OF CUSTOMER SATISFACTION AT HOMESCHOOLING KAK SETO SOLO

Abstract

This research is purposed to assess the customer satisfaction at Homeschooling Kak Seto Solo. This research is a descriptive study using survey methods. The results showed the level of student satisfaction with services provided by Homeschooling Kak Seto Solo is in the category of satisfied by 73.34% whereas the level of parental satisfaction in the category of strongly satisfied by 77.51%. The level of customer satisfaction based on the dimensions of empathy is in the category of strongly satisfied at 78.14%, the level of customer satisfaction based on tangible dimension is in the category of satisfied at 68.51%, the level of customer satisfaction based on the dimensions of reliability is in the category satisfied at 74.64%, the level of customer satisfaction based on the assurance dimension is in the category of strongly satisfied at 76.98%.

Keywords: customer satistfaction, homeschooling